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    廣告檔案2017合訂本(2本/套)

    《廣告檔案》于1984年由Walter Lürze在奧地利創刊,是全球創意人士一致公認的ding尖廣告雜志,每冊均薈萃國際廣告圈新近平面、影視作品中的一流佳作。包括國際著名廣告獎項的獲獎作品,為創意人所必備。創刊30多年來,每份雜志平均被多位讀者傳閱,擁有讀者數量雄居同類雜志之首。《廣告檔案》為雙月刊,每年出版的六期刊物均分為德語版、歐洲版、美國版及國際版。具有相當的國際影響力。科隆一家名為CBMS的機構曾經開展過一項讀者調查,結果顯示《廣告檔案》雜志的讀者中有80%為決策成員,且至少55%的讀者為CEO

    • 商品重量:2400.000 克(g)
    • 貨  號:G5BE4361ABCCD1
    • 計量單位:
    • 所得積分:39
      分享到:
    • 定價: ¥720
    • 售價: ¥398
    • 節省: ¥322
    購買數量:
      (庫存23)

    圖書名稱:廣告檔案2017合訂本  廣告年鑒 優秀廣告作品合集 中文繁體書

    出版單位:Designer Books

    作    者:Lürzer's Int'l Archive

    出版時間:2018年10月

    語    言:繁體中文

    I S B N :9789887908159

    圖書規格:精裝 1/16開本 280x205(mm)840頁 


    《廣告檔案》于1984年由Walter Lürze在奧地利創刊,是全球創意人士一致公認的ding尖廣告雜志,每冊均薈萃國際廣告圈新近平面、影視作品中的一流佳作。包括國際著名廣告獎項的獲獎作品,為創意人所必備。創刊30多年來,每份雜志平均被多位讀者傳閱,擁有讀者數量雄居同類雜志之首。《廣告檔案》為雙月刊,每年出版的六期刊物均分為德語版、歐洲版、美國版及國際版。具有相當的國際影響力。科隆一家名為CBMS的機構曾經開展過一項讀者調查,結果顯示《廣告檔案》雜志的讀者中有80%為決策成員,且至少55%的讀者為CEO或者其他高級管理人才。是設計師的良師益友,創意資料。



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